Collection and Use of Personal Information
What Personal Information We Collect
When you surf our website, create a personal account, register your products, purchase a product, download software updates, or undertake an online survey, we may collect several pieces of information that are related to our marketing activities or business: your name, preferred user name, email address, mobile/telephone number, and contact preference, among others. All the gathered information are stored in our databases or records.
How and why we use your personal information
We use sophisticated data-driven techniques to ensure that our services and products are optimized to satisfy your demands and desires. Below are highlights on how and why BAFREDO Electronics uses your personal details:
- To keep you posted with our latest product announcements, software updates, and upcoming events. You, however, have an option to unsubscribe from our mailing list at any time by updating your preferences.
- To help us develop, deliver, and improve our products, services, contents, and advertisements.
- To regularly send you important notices, including communications about purchases and changes to our terms, conditions, policies as well as responses to your inquiries. Due to merits of this information to your commercial interaction with us, you may not have an option to reject these communications.
- To facilitate our internal operations, such as auditing, data analysis, and research, the goal being to improve our services, products, and customer communications.
- To administer special programs, including sweepstake, contest, or similar promotion.
Collection and use of non-personal information
BAFREDO Electronics Limited also collects impersonal data that lack association with any specific individual. We may collect, use, transfer, and disclose non-personal information for any purpose decided by the Company. Below is an example of non-personal data that we may collect and explanations on how we may use them:
Combining non-personal and personal data gives personal information for as long as the data remain combined.
Cookies and other technologies
As is true for most websites, we collect some pieces of information automatically and store them in log files: IP addresses, browser type and language, internet service provider (ISP), referring and exit pages, operating system, date/time stamps, and clickstream data. These data are used to understand and analyse trends, to administer the website, to learn about user behaviour on the website, and to gather demographic information about our user base as a whole. BAFREDO Electronics Limited may use the data for marketing and advertising services.
In some of our email messages, we use a “click-through URL” linked to contents on our website. When customers click one of these URLs, they are taken through a separate webserver before arriving at the designation page on our website. We track this click-through data to help us determine interests in particular topics and measure effectiveness of our customer communications. If you prefer not to be tracked in this approach then we advise you not to click text or graphic links in the email messages.
Pixel tags enable us to send email messages in a format that customers can read, and they tell us whether or not mails have been opened. BAFREDO Electronics Limited may use this information to reduce or eliminate messages sent to customers.
Disclosure to Third Parties
In particular occasions, we may make some personal details available to our strategic partners that work with us to provide products and services, or that help BAFREDO Electronics Limited market to customers. When you purchase our products, for instance, you authorize us to exchange the personal information you provide during the purchase process to carry out services, such as shipping or delivery notices. Personal information will only be shared by BAFREDO Electronics Limited to provide or improve our products, services, and advertisements. The information will not be shared to third parties for their marketing purposes. Even though we constantly undertake all necessary actions to protect your personal information when transferred to third parties, we are not responsible for any breach of privacy policies made by those third parties.
We share personal information with companies that provide services like information processing, fulfilling customer orders, delivering products to you, managing and enhancing customer data, providing customer service, assessing your interest in our products and services, and conducting customer research or satisfaction surveys. These companies are obligated to protect your information and may be located wherever BAFREDO Electronics Limited operates. In any event, if the personal information is transferred outside your residence country, such transfer of information will be executed in accordance with the law.
Under particular circumstances, we may need—through laws, legal process, litigation, and/or requests from public and government authorities within or outside your country of residence—to disclose your personal information. Also, BAFREDO Electronics Limited may disclose information about you if we determine that, for purposes of national security, law enforcement, or other issues of public importance, the disclosure is necessary or appropriate. In addition, we may also disclose information about you if we determine that disclosure is reasonably necessary to enforce our terms and conditions or protect our operations or users. Furthermore, in the event of a reorganization, merger, or sale, we may transfer any or all personal information we collect to the relevant third party.
Protection of personal information
BAFREDO Electronics Limited takes very seriously the security of your personal information. We involve administrative, technical, and physical measures to safeguard your personal details against loss, theft, and misuse, as well as against unauthorized access, disclosure, alternation, and destruction. Our services, such as the online store, use technologies like Secure Sockets Layer (SSL) encryption on all webpages that collect your personal information. To make purchases or to issue any sort of communications from these pages, we encourage you to use SSL-enabled browsers, such as Safari, Firefox, or Internet Explorer. Using these browsers ensures, to a greater degree, confidentiality of your personal data during their transmissions over the internet.
When you use our products, services, or applications, or when you post to our forums, chat rooms, or social networks, the personal information you share may be visible to other users, who may read, collect, and use them. You are, therefore, responsible for the personal information you choose to submit in these communication channels. For instance, if you list your name or email address in a forum posting, the information may become public. Thus, we strongly advise you to be more careful before sharing your posts.
Integrity and retention of personal information
Access to personal information
You can help ensure that your contact information and preferences are accurate, complete, and up to date by logging into your account at the Login page and confirm your account details. For the personal information, you are entitled to the following rights:
- You may request notification regarding any of your personal information we have been processing or using, within the limits of Law, and we will respond to your request within 15 (fifteen) days from the day we received the request.
- You may request access to your personal information, which includes rights to review, read, listen, or make notes of your information, as well as to request a copy of any of your personal information, and we will respond to your request within 30 (thirty) days from the day we received the request.
Please note that all your notifications, including requests for accessing, correcting, modifying, or deleting your personal information shall be made through our Privacy Contact Form. BAFREDO Electronics Limited may accept your verbal requests too, but such forms of requests may be processed according to our discretion or on the basis of cost-effectiveness in processing the requests.
BAFREDO Electronics Limited would like to inform you that we may decline to process requests that are unreasonably repetitive, require disproportionate technical effort, prevent us from governing our everyday business activities, jeopardize the privacy of others or national and commercial interests and security of your country of residence, are extremely impractical, or for which access is not otherwise required by Law.
Our policies do not apply to children under 18. Therefore, the Company does not intentionally collect personal information from this age group. If we learn that our systems have collected information of children under 18, we will effectively immediately delete the information.
Copyright © 2015–2018 BAFREDO Electronics Limited. All Rights Reserved.
Last updated: June 2018.